Sony Honda Mobility (Afeela) electric vehicles in the United States

Sony + Honda joint venture creating the Afeela brand. Afeela 1 launches in California 2026. Not sold globally.

Japan Est. 20221 modelOfficial site

Market perception

Software-and-entertainment-first EV brand. PS5-derived chips and 40+ sensors. Polarising styling, premium pricing.

Coming soon (1)

Launching soon

Premium electric sedan · Expected 2026

USD 89,900 - 102,900 (California first) (expected)

≈ ₹74.70 L (Indian market)

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